Animal Welfare Approved

Employment

Farmer and Market Outreach Coordinator – Southeast Region

AWA seeks a Farmer and Market Outreach Coordinator based in the Southeast region to recruit and support farmers seeking a third-party certification for their sustainable, pasture-based farming operations. This is a full-time, exempt position with benefits. The Coordinator will work from a home-based office accessible to a major city in the Southeast region (includes AL, AR, DE, FL, KY, GA, LA, MS, NC, SC, TN, VA, WV).

JOB DESCRIPTION: Working within assigned region, the primary focus of this position is to identify and recruit pasture-based farmers to apply for AWA certification, to deliver AWA services to farmers in the program, and to build awareness of the benefits of AWA within the farming community and in the marketplace.

Responsibilities and requirements include:

Farmer Recruitment
• Initiate and follow up on individual farmer contact and maintain records of potential farmers, using a variety of lists and sources as leads, as well as contacts made at events and via ongoing research.
• Attend conferences, extension meetings, producer group meetings, farmers’ markets and workshops in order to recruit farmers and promote the program. Coordinate advertising, travel, materials, and expenses associated with such events. Contribute to the maintenance of pre- and post-event evaluation data.
• Serve as first point of contact for farmers unfamiliar with the program and succinctly and effectively communicate the purpose and benefits of AWA certification.
• Disseminate information about grants and AWA services to existing and potential farmers.
General Marketing and Outreach
• Serve as regional contact for AWA farms, consumers, and retailers in the Southeast region and deliver AWA marketing support services.
• Develop content for social media, blogs, press releases, website, newsletters, etc.
• Draft farm profiles and press releases for newly approved farmers.
• Attend and/or organize consumer-facing events and workshops (i.e., in-store demos, presentations, etc.) to promote certified farmers and the AWA label in the marketplace.
• Other responsibilities as assigned.

Requirements
• Proven ability to work independently and manage time effectively.
• At least two years experience in agriculture or food-related field.
• Strong written and verbal communications skills. Comfortable engaging new contacts both in person and by phone or email.
• Ability to meet deadlines, prioritize tasks, and deliver assignments on time with attention to detail.
• Working knowledge of social media, including Facebook and Twitter. Website experience a plus.
• Understanding of sustainable agriculture and animal welfare.
• Experience with Office Suite including Word, Excel, and Outlook, necessary. Basic experience with Adobe products and contact management desirable.
• Ability to travel up to 30% of the time, to make frequent day trips to major cities, and attend weekend and evening events as needed.

How to Apply
• Send cover letter and resume (including salary history and requirements) to info@AnimalWelfareApproved.org. Please list “Southeast Farmer and Market Outreach Coordinator” in the email subject line.
• In cover letter, please describe your interest in this position, your ability to travel and work weekends, and address the following question in 300 words or less: What is the importance of sustainable animal agriculture?
• Deadline for applications is August 15, 2014.

 

Animal Welfare Approved Program Internship

The Animal Welfare Approved (AWA) program is seeking a Program Intern. Animal Welfare Approved (AWA) audits, certifies and supports farmers who raise their animals according to the highest animal welfare and environmental standards, outdoors on pasture or range. Often referred to as a “badge of honor for farmers” and the “gold standard,” AWA is the most highly regarded food label in North America when it comes to sustainability, animal welfare and pasture-based farming. This is the only truly pasture-based certification: no cages, crates, or feedlots. Annual audits are at no cost to farmers. AWA is a rapidly growing non-profit and is seeking a motivated individual to help in the expansion of the program.

Tasks may include:

• Assist with mailings to farmers

• Update AWA’s online vendor directory

• Assist with packing and shipping promotional materials and egg carton orders for farmers

• Assist with program needs as necessary, including processing incoming office mail, answering phones, answering emails, and organizing documents, among other things.

• Assist with minor office maintenance, including monitoring inventory and office supplies and assisting with recycling, when possible.

• All other tasks as assigned.

Qualifications:

• Intern should have an interest in farm animal welfare, sustainable agriculture, or food policy. Graduate and undergraduate students welcome.

• Proficient in Microsoft Word, Excel, PowerPoint, and Outlook.

• Detail-oriented and organized, with the ability to multi-task with speed and accuracy.

• Ability to be a team-player and jump in wherever needed.

• Be able to lift 20 lbs.

How to apply:

Submit 300-500 word statement describing interest in farm animal welfare, sustainable agriculture, or food policy, a resume, cover letter, and three references to: Chi-Chi@animalwelfareapproved.org, subject: Intern Application.

Location in Old Town, Alexandria. Metro accessible. 20 hours per week. Unpaid internship but travel stipend available.

Animal Welfare Approved Media Relations Internship

The Animal Welfare Approved (AWA) program is seeking a Media Relations Intern. Animal Welfare Approved (AWA) audits, certifies and supports farmers who raise their animals according to the highest animal welfare and environmental standards, outdoors on pasture or range. Often referred to as a “badge of honor for farmers” and the “gold standard,” AWA is the most highly regarded food label in North America when it comes to sustainability, animal welfare and pasture-based farming. This is the only truly pasture-based certification: no cages, crates, or feedlots. Annual audits are at no cost to farmers. AWA is a rapidly growing non-profit and is seeking a motivated individual to help in the expansion of the program.

Tasks may include:

• Research prospective farmers

• Interview farmers; Write and post farmer profiles on website

• Write summaries of successful grant projects for website

• Assist in media monitoring of program farms, news and events through Google Alerts

• Assist in managing press clips and binders

• Assist in maintaining and updating contact and media lists

• Assist with packing promotional material and egg carton orders for farmers

• Research for retailer outreach

• Other tasks as assigned.

Qualifications:

Intern should have an interest in farm animal welfare, sustainable agriculture, or food policy. Graduate and undergraduate students welcome.

Proficient in Microsoft Word, Excel, PowerPoint, and Outlook.

Detail-oriented, with strong organizational, communication, and writing skills.

How to apply:

Submit 300-500 word statement describing interest in farm animal welfare, sustainable agriculture, or public relations, a resume, cover letter, and three references to: katie@animalwelfareapproved.org, subject: Media Relations Intern Application.

Location in Old Town, Alexandria. Metro accessible. 20 hours per week. Unpaid internship but travel stipend available.

 

 

 

 

Animal Welfare Approved Seeks Winter/Spring 2010 Marketing Intern

The Animal Welfare Approved program is seeking interns for Winter/Spring 2010. The Animal Welfare Approved program and food label promote the well-being of animals and the sustainability of humane family farms. We unite conscientious consumers with farmers who raise their animals with compassion.

Marketing Intern Tasks –

·Search engine optimization

·Research and increase links from relevant websites to AWA

·Update social networking sites (Twitter, Facebook, etc.)

Consumer and Farmer Outreach:

·Assist with mailings to prospective farmers, consumers, chefs, extension agents, etc.

·Research and attend conferences when necessary to assist with tabling, giving out materials, and informing attendees about Animal Welfare Approved’s services

·Maintain contact lists from conferences and events

·Contact AWA farmers to update vendor listings on website

·Research prospective farmers

Media:

·Research press contacts, and send press releases

·Implement photograph filing system

·Write content for Animal Welfare Approved blog

·Write farmer profiles for website

·Monitor news about program farms through Google Alerts

Other marketing and public relations tasks as assigned.

Qualifications:

Ideal candidate is a graduate student, although undergraduate students may be considered. Intern should have an interest in farm animal welfare, sustainable agriculture, or food policy as well as communications and public relations.

Proficient in Microsoft Word, Excel, and Outlook.


Detail-oriented, with strong organizational, communication, and writing skills.

Location:

1007 Queen Street, Alexandria, VA, 22314 (King Street or Braddock Road metro access)

Duration:

January 11, 2010 to May 28, 2010

Reports to:

Director of Marketing and Public Relations

How to apply:

Submit 300-500 word statement describing interest in farm animal welfare and communications work, a resume, cover letter, and three references to: Winter/Spring 2010 Marketing Intern Application at info@animalwelfareapproved.org or by fax at (202) 446-2151.