Animal Welfare Approved


Position Announcement
Development Director
Near Any Major Airport or West Coast

A Greener World welcomes applications for the position of Development Director, available immediately.

About A Greener World and Animal Welfare Approved

With so much negativity around our food systems, A Greener World serves as a beacon of positive change, presenting real-life farming models and practical guidance on achieving truly sustainable livestock farming systems. Our evolving mission has two key components: (1) to identify and promote agricultural systems that have a positive impact on the environment, society, and animals and (2) to educate today’s consumers about the environmental, animal and social outcomes of their food purchasing decisions, using trusted farm certification to help reconnect consumer and food producer.

Serving as a key advisor to organizations on system development and food animal production, A Greener World also offers world-class farm certification via its internationally-recognized Animal Welfare Approved certification. This has been achieved by focusing on encouraging—and demonstrating the rewards of—farm management changes that have a positive impact on the environment, society, and animals, and by walking a very clear policy line. We are extremely proud of our reputation among farmers and the wider food industry as a pragmatic farming-based organization driven by practical science, and whose farm standards are grounded in the everyday reality of farm life.

A Greener World is a project of the Trust for Conservation Innovation (T4CI), a nationally-recognized nonprofit that incubates and accelerates program capacity for local, regional, national and global initiatives that conserve and protect a sustainable and resilient world.

The Position

A Greener World has reached an inflection point where we are preparing to diversify and scale both our certification programs and our technical assistance/consulting services. We seek an experienced Development Director who can be an integral part of taking us to the next level. Reporting to and working in close collaboration with the A Greener World’s senior leadership, the Development Director will design and execute a comprehensive development strategy for A Greener World. The Director of Development will first be charged with oversight and executive of ongoing and new fundraising efforts to support its 20-person staff and $3.7M annual budget. As success is achieved, the Development Director will also form and manage A Greener World’s development team.

Key Responsibilities

  • Design development strategy for A Greener World: Work with the management team to identify funds needed, desirable funding targets, and strategy/approaches
  • Fundraising: Conduct research, prospecting, and applications to multiple donor sources
  • Manage capital campaigns, engaging and overseeing capital campaign firms as necessary
  • Oversee ongoing development efforts
  • Build a robust donor base: Develop and maintain key long-term relationships with donors and prospects
  • Communicate and train: Train and mentor staff and communicate fundraising goals and progress throughout the A Greener World team.

The Ideal Candidate

You are a skilled and savvy development generalist with a solid reputation as a collaborative team player. With a thorough knowledge of all of the key elements of development and fundraising, you will feel at home in a lean nonprofit work environment, yet be comfortable navigating within larger institutional structures and hierarchy. Key personal attributes include: results‐orientation, the ability to move self‐confidently through uncharted waters, and a desire to be part of an evolving and growing organization.

You are also an experienced fundraiser with proven ability and a record of success, together with a reputation for honesty, fairness, and high ethical standards in all aspects of your professional work. Since this position is both strategic and tactical, you are equally comfortable when rolling up your sleeves to write a grant proposal as you are coaching senior leadership on successful major donor approaches.

Specific Requirements

Development/Fundraising Guru: Proven success in nonprofit development for similarly-sized nonprofits across multiple donor channels, including building effective online crowdfunding campaigns.

Always-On Networker: Takes initiative and actively seeks, at every turn, to deepen current donor relationships and to forge new ones. Opportunistically lives and breathes the mission 24/7/365. Understands that business development, fundraising, and donor stewardship are essentially intertwined.

Consummate Communicator and Influencer: Skilled in both listening closely and creating powerful, compelling written and oral communications for fundraising. Ability to convey complex ideas through brief, simple materials. Convinces others using both data and emotions and creates win-win donor opportunities. Experienced and credible spokesperson when presenting to diverse external audiences.


Please send a compelling cover letter and resume that describes your interest in this position, your relevant qualifications and experience, your availability and your salary requirements (please don’t just say “negotiable”). All applications will be treated in confidence. Applications will be accepted until position is filled. Applications can be sent to

T4CI provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state and local laws.

Animal Welfare Approved Seeks Winter/Spring 2010 Marketing Intern

The Animal Welfare Approved program is seeking interns for Winter/Spring 2010. The Animal Welfare Approved program and food label promote the well-being of animals and the sustainability of humane family farms. We unite conscientious consumers with farmers who raise their animals with compassion.

Marketing Intern Tasks –

·Search engine optimization

·Research and increase links from relevant websites to AWA

·Update social networking sites (Twitter, Facebook, etc.)

Consumer and Farmer Outreach:

·Assist with mailings to prospective farmers, consumers, chefs, extension agents, etc.

·Research and attend conferences when necessary to assist with tabling, giving out materials, and informing attendees about Animal Welfare Approved’s services

·Maintain contact lists from conferences and events

·Contact AWA farmers to update vendor listings on website

·Research prospective farmers


·Research press contacts, and send press releases

·Implement photograph filing system

·Write content for Animal Welfare Approved blog

·Write farmer profiles for website

·Monitor news about program farms through Google Alerts

Other marketing and public relations tasks as assigned.


Ideal candidate is a graduate student, although undergraduate students may be considered. Intern should have an interest in farm animal welfare, sustainable agriculture, or food policy as well as communications and public relations.

Proficient in Microsoft Word, Excel, and Outlook.

Detail-oriented, with strong organizational, communication, and writing skills.


1007 Queen Street, Alexandria, VA, 22314 (King Street or Braddock Road metro access)


January 11, 2010 to May 28, 2010

Reports to:

Director of Marketing and Public Relations

How to apply:

Submit 300-500 word statement describing interest in farm animal welfare and communications work, a resume, cover letter, and three references to: Winter/Spring 2010 Marketing Intern Application at or by fax at (202) 446-2151.

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